retailing

Cash Back
HA, Albert | SHANG, Weixin | WANG, Yunjie

Rebate, or money that is returned to the consumer after they have paid for goods or services, is a popular form of sales promotion, with studies showing that 50% of retailers and 48% of manufacturers use rebates as part of their c ...

Out of Stock?
FENG, Youyi | XU, Jianjun | ZHENG, Shaohui

Downward substitution is common in many industries and occurs in supply chain management when a firm used a higher value item to satisfy the demand of a lower value item that is out of stock. This type of substitution is driven by ...

To Share or Not to Share?
GUAN, Xu | HUANG, Song | CHEN, Ying-Ju

Selling directly to customers represents an opportunity for suppliers, but it can threaten retailers’ profits. This is known as supplier encroachment, and it occurs across a range of industries. In an innovative study, HKUST ...

Market Strategies: Manufacturers, Retailers, and Consumers
GUAN, Xu | CHEN, Ying-Ju

Supply chains are an integral part of business and form the network between a company and its suppliers to produce and distribute products to consumers. A supply chain also often contains various forms of information asymmetry (wh ...

A New Market Equilibrium: The Role of Information Technologies in Retail Industry

Although online retailing has grown substantially over the past decade, it still accounts for a small portion of total global retailing. To further penetrate into the markets dominated by brick and mortar stores, online retailers ...