Open Programs

Digital Transformation

(25 & 29 November 2021)

The art of taking the lead

The digital revolution is transforming the way people around the globe live, interact, and do business together. This program brings together four leading experts on digital revolution and its impact on business. The sessions will explore important new digital developments (such as Artificial Intelligence and ‘Big Data’ analysis) and explain exactly how and why they are relevant to today’s changing world. Other sessions focus on the knowledge and skills needed to plan for and manage change driven by digital innovation, and the leadership and culture needed to kick-start the digital transformation process. Overall, the program brings the significance of the digital revolution into focus for business, and provides clear and practical strategies for businesses wanting to ride the transformational digital technology wave.

Program Objectives

  • To demystify some of the most significant recent digital technology developments relevant to business
  • To offer practical strategies for tapping new digital technologies to achieve business growth
  • To explore the key change management skills, mindset and culture needed for successfully embracing digital technology
  • To provide case studies and real-life examples of how businesses have thriven – or failed – as a result of good or bad management of digital innovation

Program Benefits

  • Recognise the latest and most significant new digital opportunities
  • Gain a solid grounding in the cultural and organizational steps needed to embark successfully on digital transformation journey
  • Learn from case studies and business innovators what to embrace and what to avoid in digital transformation

Upon completion of the program, participants will receive a certificate of participation issued by HKUST Business School.

Who Should Attend

  • Business leaders from companies where digital solutions are transforming the business landscape
  • Senior executives who look for new digital tools for enhancing the competitive edge of business
  • Corporate executives who want to stay ahead with the latest developments in the world of business innovation
  • Investors who look for insights and information on smart business investment under digital era

Program Content

Day 1: 25 November 2021 (Thu)

Overview of Disruptive Technology and How it Impacts us (AM)  Prof. Kai-lung Hui

The Fourth Industrial Revolution is characterized by a fusion of technologies that transform the world. This session provides a managerial overview of several cornerstone technologies, including blockchain, 5G cellular technology, and AI, big data and business analytics that fuel this digital transformation. We will provide you with the technical foundation and working knowledge of these technologies and how they interact with each other to transform businesses. We will discuss digital transformation across industries using recent examples of fintech innovation and applications.

- Overview of disruptive technology and how it impacts us: blockchain, 5G cellular technology, and AI, big data and business analytics
- Digital Transformation across industries, with recent examples of fintech innovation and applications

Digital Strategy: Digital Business Models (PM)  Prof. Chris Doran

Today’s traditional business models are increasingly insufficient for handling the wide-ranging impact of digital technology on business operations. Through exercises and case studies, this session explores alternative business models that can successfully harness the tools of the digital revolution and take corporates forward smoothly into the new digital era.

Day 2: 29 November 2021 (Mon)

Big Data & AI in Business (AM)  Prof. Allen Huang

In a world with endless information, how can businesses capture and harness the data to improve their competitive edge? This session introduces “Big Data” and “AI” in business applications, examines how they impact the business world and help us to uncover valuable hidden trends, patterns, and insights. This session explores how leaders should utilize big data and AI in different ways in businesses.

Leadership and Organizational Culture under Digital Transformation (PM)  Prof. Mitya New

- What does digital transformation mean for organizations?
- Achieving a digitally mature organizational culture
- Need for a culture of creativity and innovation
- Flexing your leadership style
- Selecting a fixed vs a growth mindset

Many organizations and leaders have already felt the impact of digital transformation through changing demands of clients, new expectations of employees and rapidly shifting competition. Successfully adapting the culture of the organization and your leadership style to navigate these changes is a critical challenge. This session will explore in what ways the culture of organizations needs to develop and how leaders must adopt a more flexible style of leadership if they hope to navigate this period of change successfully.

* Program content and teaching sequences are subject to final adjustments.

Program Schedule Program Fee  
25 & 29 Nov 2021 (Thu & Mon)
Morning Session: 9:30am - 12:45pm
Lunch: 12:45pm - 1:45pm
Afternoon Session: 1:45pm - 5:00pm

Daily schedule is subject to change
Regular Rate: HK$16,500
Early Bird Rate:(by 15 October 2021) HK$14,000
HKUST Alumni# or Corporate rate/Group participation*: HK$13,000


The fee includes tuition, all teaching materials, refreshment and lunch
# including participants of our open programs
* 3 or more concurrent registrations

Registration Deadline 12 November 2021

Request Program Info.

Venue & Transportation

3/F, LSK Business Building
HKUST, Clear Water Bay
Kowloon, Hong Kong

Venue & Transportation Info

Campus Parking Application

Program Administration

For enquiries on company and organization participation, please contact:

HKUST Business School Executive Education Office
(852) 2358 7541 / (852) 2358 8013
(852) 2335 5836