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MARK 512     Marketing Strategy and Policy
  • Prof Joseph Salvacruz (L1-L3)
 
MARK 527    Negotiation
  • Prof Rami Zwick

 
MARK 529    Understanding Consumers
  • Prof Jaideep Sengupta

 

MARK 650    Research Topics in Marketing
  • Prof Robert Wyer
MARK 690    Special Topics
  • MARK690N Brand Equity and Marketing Communications (Charles Brian-Boys)
  • MARK690R Services Marketing  (Prof Gerald Gorn)
  • MARK690S Introduction to Consumer Psychology (Prof Robert Wyer)