International Marketing Manager, Dayang Image, Co. Ltd., 1999-2000
Business Associate, China United Holdings Ltd., 1997-1999
RESEARCH INTERESTS
Online advertising: word-of-mouth, position auctions;
Social media: incentives and biases, information environment for managers/investors;
Information goods: pricing, innovation incentives, long tail
PUBLICATIONS
"Impact of Wikipedia on Market Information Environment: Evidence on Management Disclosure and Investor Reaction,"
(with Sean Xu). MIS Quarterly, forthcoming.
"Network Positions and Contributions to Online Public Goods: The Case of Chinese Wikipedia,"
(with Alex Wang). Journal of Management Information Systems, forthcoming.
"Cyclical Bid Adjustments in Search-Engine Advertising,"
(with Jane Feng). Management Science, 57(9), September 2011, pp 1703-1719. [Click Here for the Working Paper Version]
"Group Size and Incentives to Contribute: A Natural Experiment at Chinese Wikipedia,"
(with Feng Zhu). American Economic Review, 101(4), June 2011, pp 1601-1615. [Click Here for the Working Paper Version]
"Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics,"
(with Feng Zhu). Journal of Marketing, 74(2), March 2010, pp 133-148. [Click Here for the Working Paper Version]
"Exploring the Value of Online Product Reviews in Forecasting Sales: The Case of Motion Pictures,"
(with Chris Dellarocas and Neveen Awad). Journal of Interactive Marketing, 21(4), 2007, pp 2-20. (Journal of Interactive Marketing 2008 Best Paper Award.) [Click Here for the Working Paper Version]
"Innovation Incentives for Information Goods," (with Erik Brynjolfsson).
Innovation Policy and the Economy eds. Adam B. Jaffe, Josh Lerner and Scott Stern, 2007 vol. 7.
SELECTED CONFERENCE PRESENTATIONS
"Role Identity Salience and User Participation in Online Communities," (with Alex Wang and Kar Yan Tam). International Conference on Information Systems (ICIS), December 2010, St. Louis, USA.
"Social Bias in Online Product Ratings," (with Alex Wang and Il-Horn Hann). Workshop on Information Systems and Economics (WISE), December 2010, St. Louis, USA.
"Producer Innovation Incentives and Revenue Distribution of Bundled Products," (with Erik Brynjolfsson), Workshop on Digital Business Models, June 2010, Paris, France.
"Information Environment and Management Disclosure: How Social Media Play a Different Role Than Traditional Media,"
(with Sean Xu). Proceedings of the 30th International
Conference on Information Systems (ICIS), Dec. 2009, Phoenix,
AZ.
(Conference Best Paper Nominee)
"The Lord of the Ratings: How a Movie's Fate is Influenced by Reviews,"
(with Chris Dellarocas). Proceedings of the 27th International
Conference on Information Systems (ICIS), Dec. 2006, Milwaukee,
WI.
"The Influence of Online Consumer Reviews on the Demand for Experience Goods: The Case of Video Games," (with Feng Zhu). Proceedings of the
27th International Conference on Information Systems (ICIS),
Dec. 2006, Milwaukee, WI.
"Intrinsic Motivation of Open Content Contributions: The Case of
Wikipedia," (with Feng Zhu). Workshop on Information Systems and
Economics (WISE), Dec. 2006, Chicago, IL.
"Price Cycles in Online Advertising Auctions," (with Juan Feng).
Proceedings of the 26th International Conference on Information Systems
(ICIS), Dec. 2005, Las Vegas, NV.
"Price Cycles in Online Advertising Auctions - A Theoretical Study" (with Juan
Feng). INFORMS Annual Meeting, Nov. 2005, San Francisco, CA.
"Estimating Word-of-Mouth for Movies: The Impact of Online Movie Reviews on Box Office Performance". (with Chris Dellarocas and Neveen Awad).
Workshop on Information Systems and Economics (WISE), Dec. 2004, College Park, MD.
"Is Online Word of Mouth a Complement or Substitute to Traditional Means of Consumer Conversion". (with Chris Dellarocas and Neveen Awad).
Workshop on Information Systems and Economics (WISE), Dec. 2004, College Park, MD.
"Exploring the Value of Online Reviews to Organizations: Implications for Revenue Forecasting and Planning", (with Chris Dellarocas and Neveen Awad).
Proceedings of the 25th International Conference on Information Systems
(ICIS), Dec. 2004, Washington DC.
"Slicing the Gordian Knot: A Novel Mechanism for Providing Innovation Incentives for Digital Goods", (with Erik Brynjolfsson).
Proceedings of the 25th International Conference on Information Systems
(ICIS), Dec. 2004, Washington DC.
Associate Editor, Production and Operations Management (POM); Electronic Commerce Research and Applications (ECRA);ICIS 2008,2009,2010,2011;
Conference Co-Chair, CSWIM 2011
Program Committee, CSWIM 2007-2011; ICEC 2008-2011
Track Chair, PACIS 2010;
Reviewer, Management Information Systems Quarterly; Management
Science; Marketing Science; Information Systems Research; The Economic Journal; Journal of Marketing; Games and Economic Behavior;
Production and Operations Management;
Journal of Management Information Systems; European Journal of Operational Research;
Decision Supoprt Systems;
Electronic Markets; ICIS; AMCIS;
ACM EC.
HONORS
Franklin Prize of Teaching Excellence, First Runner-up, 2012
Weilun Fellow, College of Fellows of HKUST, 2010/11
Hong Kong Research Grant Council - RPC Research Grant, 2010/11
Best Paper Award, Summer China Workshop of Information Management (CSWIM), 2010
Hong Kong Research Grant Council - GRF Research Grant, 2009/10
Franklin Prize for Teaching Excellence (2009)
ICIS Best Paper Nominee (2009)
Hong Kong General Research Fund (GRF) Grant (2009)
Best Paper Award, Journal of Interactive Marketing (2008)
NET Institute Summer Research Support (2008)
Hong Kong Competitive Earmarked Research Grant (CERG, 2007)
ICIS (International Conference on Information Systems) Doctoral Consortium Fellow (2004)
4th Annual eBRC Doctoral Award, international competition sponsored by SAP Inc. and the eBusiness Research Center at Pennsylvania State University (2004)
DuWayne Peterson Fellowship, MIT (2001,2003,2005)
Sloan Doctoral Fellowship, MIT Sloan School (2000-2004)
