Demand models; choice models; information economics; market structure; internet;
Jun B. Kim, Paulo Albuquerque,and Bart J.
Bronnenberg (2016), “The
Probit Choice Model under Sequential Search with an Application
to Online Retailing,” Management Science (articles in
Bart J. Bronnenberg, Jun B. Kim and Carl F. Mel
(2016), “Zooming in on
Choice: How Do Consumers Search for Cameras Online?”
Marketing Science, 35(5):693-712.
Jiao Xu, Chris Forman, Jun B. Kim, and Koert Van Ittersum
(2014), “News Media Platforms: Complements or Substitutes? The
Case of Mobile News," Journal of Marketing, 78:4
Jun B. Kim, Paulo Albuquerque, and Bart J.
Bronnenberg (2011), "Mapping Online Consumer Search,"
Journal of Marketing Research,
48:1 (February), 13-27.
Jun B. Kim, Paulo
Albuquerque and Bart J. Bronnenberg (2010), "Online Demand under
Limited Consumer Search,"
Marketing Science, 29:6 (November-December),
1001-1023 (Winner, 2012 Frank M.
Bass Outstanding Dissertation Award, INFORMS).