online information

Data and Reputation Building on Online Platforms

Studies show online reviews can improve market efficiency and consumer welfare. Assistant Professor HUANG Yan ...

Meeting Needs through Social Media
KARAHANNA, Elena | XU, Sean Xin | 徐岩 | ZHANG, Nan Andy

Twitter has almost 200 million users. Facebook’s customer base is even bigger, approaching 3 billion. Ye ...

Unintended Harm: The Consequences of Sharing Online
許佳龍 | CAO, Zike | 徐紅

Social media platforms enable millions of people worldwide to share stories, images, and other content. Howeve ...

Consumer Choice in the Information Age
KE, T. Tony | 林松

In today’s digital era, online research plays a key part in the decision to buy a particular product or ...

To Share or Not to Share?
GUAN, Xu | HUANG, Song | 陳瀅儒

Selling directly to customers represents an opportunity for suppliers, but it can threaten retailers’ pr ...

High Volume Recruitment: Success through Analytics

Many organizations recruit a large number of people in a short amount of time, a practice known as high volume ...

Giving Online Consumers What they Want
劉佳 | TOUBIA, Olivier

With the rise of search engines such as Google, it is becoming increasingly important to determine how consume ...

Firms’ Information Environment: Implications for Investors’ and Managers’ Decisions
HANN, Rebecca N. | KIM, Heedong | 鄭悅

An earnings announcement – a public statement of a company’s profitability, usually issued on a qu ...

Matching Supply with Demand
王譞 | ASADPOUR, Arash | ZHANG, Jiawei

Matching supply with demand is an important way to secure profits for businesses in many industries. However, ...

Fairness Concern and Distribution Channel Selection
YI, Zelong | WANG, Yulan | LIU, Yun | 陳瀅儒

As unfairness in business transactions widely exists nowadays, consumers are increasingly worried about fairne ...